Multiple disputes have arisen after the trailer release for Aamir Khan’s highly anticipated ‘Laal Singh Chaddha.’ The film has brought up memories of Aamir Khan’s anti-India remarks and actions, which he has since apologised for. So, a few days before the movie was released, outraged internet users began pushing for a boycott.
Laal Singh Chaddha, starring Aamir Khan, and Raksha Bandhan, starring Akshay Kumar, have a lot riding on their success after a string of box office flops. Bollywood Hungama reports that on Wednesday morning, the Rs 180 crore ($3 million) film Laal Singh Chaddha sold almost 30,000 seats at the three national chains PVR, Inox, and Cinepolis. The official adaptation of the blockbuster Hollywood film Forrest Gump opened to over 57,000 viewers on its first release day across India.
Even more damning evidence of the film’s poor debut is that it performed even worse than sports drama 83 and comedy flick Bachchhan Pandey. According to India today, less than 15% of theatres seats are occupied on the opening day, which is not a good sign for Amir Khan. However, the film’s first few days of release were nowhere as successful as those of other, more popular films released this year. There was a significant gap between the opening day collections of films like Laal Singh Chaddha (Rs 10–11 crores), RRR (Rs 20.7 crores), and KGF 2 (Rs 53.95 crores).
Previously, when publicity firms were going into overdrive to demonstrate an increase in booking, Film reviewer Taran Adarsh tweeted a caution that consumers should not accept the hype. He said ticket sales for the Rakshabandhan premiere starring Lal Singh Chaddha and Akshay Kumar fell far behind projections. In addition, Adarsh noted that for any film to have a successful opening on Thursday, word of mouth and walk-in audiences/spot bookings will be necessary.
Taran Adarsh, a well-known business analyst and film critic, has already said in a one-word critique that the movie is a let-down. Furthermore, film buff and vlogger Dewansh Singh Rajput posted a video review of the film on his channel, in which he made some disturbing claims. Despite his repeated praise for Aamir Khan’s performance, Rajput criticised the film for including certain scenes that he claimed were Hindu-bashing propaganda. In a crucial scene, one actor playing a role of a Pakistani asked Amir’s character, “Why don’t you offer namaz and pray, Laal?” He replied, “My mum claimed all this Puja Paath is malaria,” Laal Singh responded.
In contrast to Bollywood’s lacklustre showing, four consecutive South Indian hits—Pushpa: The Rise, RRR, KGF: Chapter 2, and Vikram (released in Hindi as Vikram: Hitlist)—totalled almost Rs 3,000 crore at the box office and nearly Rs 800 crore in Hindi net receipts. Gangubai Kathiawadi, The Kashmir Files, and Bhool Bhulaiyaa 2 are three of the most successful recent Hindi films, grossing Rs 811 crore worldwide and Rs 566 crore in net revenues in India.